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Salesforce MCE-Con-201日本語 : Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版)

MCE-Con-201日本語

Exam Code: MCE-Con-201-JPN

Exam Name: Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版)

Updated: Sep 17, 2026

Q & A: 101 Questions and Answers

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Salesforce MCE-Con-201日本語 Exam Syllabus Topics:

SectionWeightObjectives
Discovery and Requirements15%- Solution design
  • 1. Create a scalable solution architecture
  • 2. Map requirements to platform capabilities
- Gather business requirements
  • 1. Define business goals and KPIs
  • 2. Identify technical requirements and constraints
Concepts of Marketing Cloud Engagement15%- Technical architecture
  • 1. Data model and relationships
  • 2. Integration patterns with Sales/Service Cloud
- Key terminology and concepts
  • 1. Marketing Cloud Engagement vs. other Marketing Cloud products
  • 2. Core concepts: journeys, messages, content, audiences
Content and Messaging15%- Multi-channel messaging
  • 1. SMS, push notifications, and other channels
  • 2. Personalization and dynamic content
- Email design and deliverability
  • 1. Content types and templates
  • 2. Deliverability best practices
Analytics and Reporting15%- Advanced analytics
  • 1. ROI measurement and attribution
  • 2. Data extracts and tracking
- Standard reports and dashboards
  • 1. Journey and automation performance
  • 2. Email performance and engagement metrics
Data Management and Segmentation20%- Segmentation
  • 1. Filters, queries, and SQL
  • 2. Audience targeting and exclusion
- Data modeling
  • 1. Contact model and data relationships
  • 2. Data extensions vs. lists
Journey Builder and Automation20%- Journey Builder fundamentals
  • 1. Entry sources, activities, and flows
  • 2. Goal and exit criteria
- Automation Studio
  • 1. Data management and file transfers
  • 2. Automation activities and scheduling

Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版) Sample Questions:

Question #1
Northern Trail Outfittersは、Sales Cloudのロイヤルティメンバーキャンペーンにキャンペーンメンバーとして連絡先レコードが追加された際に、連絡先にウェルカムメールを送信したいと考えています。
Marketing Cloudからメールを送信するには、どの方法を使用すべきでしょうか?

A. クエリアクティビティとメール送信アクティビティを含むスケジュール済み自動化を作成します。
B. Content Builder の送信フローを使用して、Salesforce キャンペーンにメールを送信します。
C. Salesforceキャンペーンのエントリソースとメールアクティビティを使用してジャーニーを作成します。
D. Salesforceキャンペーンのインポート定義を作成します。


Question #2
Northern Trail Outfittersは、毎週クーポンキャンペーンを実施したいと考えています。複数のデータ拡張機能からのデータを使用して顧客をセグメント化し、約20万人の購読者を獲得しました。そして、購読者にとって最適な送信時間に、3日後にリマインダーを送信したいと考えています。
彼らはどのような解決策を用いるべきでしょうか?

A. オートメーションスタジオ
B. ジャーニービルダー
C. Automation StudioとJourney Builder
D. Automation Studio および Interaction Builder


Question #3
Northern Trail Outfittersは、入力データに過負荷をかけることなく、関連データをJourneyに連携させたいと考えています。
データはどこに接続すべきでしょうか?

A. データ間の関係性
B. データデザイナー
C. 接点構成
D. エントリソースデータ拡張。


Question #4
Northern Trail Outfittersは、会員に現在のポイント残高をお知らせする月次メールを送信しています。メールは会員ステータスに基づいてセグメント化されており、1回の送信につき、各セグメントに含まれる連絡先は2,500件を超えないように設定されています。
連絡先が2,500件を超えた場合にメールが送信されないようにするには、どのような方法を用いるべきですか?

A. スクリプトアクティビティ
B. クエリアクティビティ
C. 活動を停止する
D. 検証活動


Question #5
小規模なレストランチェーンが、フランチャイズオーナーを支援するためにMarketing Cloudを導入したいと考えています。本社はマーケティングメッセージと購読者リストを管理し、フランチャイズ店舗のオーナーは、それぞれの地域に合わせたメッセージをマーケティングキャンペーンに追加します。
どのような階層構造を推奨すべきでしょうか?

A. 共有フォルダを備えた1つのビジネスユニット。
B. フランチャイズオーナー間で共有される親事業部門と子事業部門が1つずつ存在する。
C. フランチャイズオーナーごとに、親事業部門1つと子事業部門1つ。
D. 1つの事業部門。


Solutions:

Question #1
Correct Answer: C
Question #2
Correct Answer: C
Question #3
Correct Answer: B
Question #4
Correct Answer: D
Question #5
Correct Answer: C

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